60 dates for an ESG-focused social media calendar
In today's world, consumers are increasingly looking to support businesses that align with their values and actively contribute to social and environmental causes. To help you with planning a socially and environmentally conscious marketing strategy, I have compiled a comprehensive list of 50 dates for an ESG-focused social media calendar.
Each date in this calendar is carefully selected to address relevant social and environmental issues, ranging from gender equality and human rights to water conservation and sustainable practices. By leveraging these dates, you can engage in conversations that matter, raise awareness, and inspire action among your target audience.
Moreover, incorporating these dates into your marketing calendar allows for the seamless integration of CSR activities with broader marketing campaigns. Whether it's launching impactful social media campaigns, organising employee volunteering initiatives, or creating engaging content assets, these dates provide a framework for consistently demonstrating your company's commitment to ESG and sustainability throughout the year.
Jump to: January · February · March · April · May · June · July · August · September · October · December
January
January 1: World Peace Day #WorldPeaceDay
Celebrated to promote global peace and harmony, addressing conflicts and violence, with companies and individuals advocating for peaceful resolutions and promoting tolerance and understanding.
January 4: World Braille Day #WorldBrailleDay
Recognises the importance of braille as a tactile representation of language, raising awareness about accessibility for visually impaired individuals and encouraging inclusive practices in communication and education.
January 5: National Bird Day #NationalBirdDay
Celebrates avian diversity, raises awareness about bird conservation, and encourages companies and individuals to protect and preserve bird habitats and support initiatives promoting bird welfare.
January 11: Human Trafficking Awareness Day #HumanTraffickingAwarenessDay
Aims to shed light on the issue of human trafficking, promoting awareness, education, and action to combat modern-day slavery through advocacy, support for victims, and partnerships with anti-trafficking organisations.
January 24: International Day of Education #EducationDay
Celebrates the power of education in transforming lives and societies, addressing global educational challenges, and encouraging companies and individuals to support access to quality education for all.
February
February 2: World Wetlands Day #WorldWetlandsDay
Focuses on the importance of wetland ecosystems, their biodiversity, and the need for their conservation, with companies and individuals raising awareness, participating in wetland restoration activities, and advocating for wetland protection.
February 4: World Cancer Day #WorldCancerDay
Aims to raise awareness about cancer prevention, early detection, treatment, and support for those affected by cancer, with companies and individuals engaging in fundraising, sharing resources, and promoting cancer research initiatives.
February 17: Global Tourism Resilience Day #TourismResilienceDay
Highlights the resilience of the tourism industry, addresses challenges such as sustainable tourism practices, climate change impacts, and promotes responsible travel, with companies and individuals sharing tips, promoting local tourism, and supporting sustainable initiatives.
February 17: Random Acts of Kindness Day #RandomActsOfKindness
Encourages acts of kindness and compassion towards others, promoting a positive impact on individuals and communities, with companies and individuals sharing stories, initiating charitable activities, and spreading kindness online and offline.
February 20: World Day of Social Justice #SocialJusticeDay
Raises awareness about social injustices, inequality, and human rights violations, with companies and individuals advocating for fair and inclusive societies, supporting marginalised communities, and promoting social justice initiatives.
March
March 1: Zero Discrimination Day #ZeroDiscrimination
Aims to combat all forms of discrimination and promote equality, with companies and individuals promoting inclusivity, diversity, and taking a stand against discrimination in all its forms.
March 3: World Wildlife Day #WorldWildlifeDay
Celebrates the diverse wildlife on our planet, raises awareness about conservation issues, and advocates for the protection of endangered species and their habitats, with companies and individuals supporting wildlife conservation projects and initiatives.
March 4: National Employee Appreciation Day #EmployeeAppreciationDay
Recognises and celebrates the contributions of employees in organisations, highlighting their dedication and hard work, with companies showing gratitude, organising appreciation events, and acknowledging employees' efforts.
March 8: International Women's Day #IWD2023
Celebrates women's achievements, promotes gender equality, and highlights the need to empower women in all spheres of life, with companies and individuals advocating for gender parity, supporting women's rights, and promoting inclusivity.
March 13: Daylight Saving Time Day #DaylightSavingTime
Marks the start of daylight saving time, highlighting the significance of energy conservation and adjusting clocks for longer daylight hours, with companies and individuals raising awareness about energy efficiency and sustainable practices.
March 15: International Day to Combat Islamophobia #CombatIslamophobia
Raises awareness about the discrimination and prejudices faced by Muslims, promoting understanding, tolerance, and respect for religious diversity, with companies and individuals advocating for inclusivity, challenging stereotypes, and fostering interfaith dialogue.
March 21: International Day for the Elimination of Racial Discrimination #EndRacialDiscrimination
Commemorates the Sharpeville massacre and calls for the eradication of racial discrimination and prejudice, with companies and individuals promoting equality, diversity, and actively working to eliminate racial discrimination.
March 21: World Down Syndrome Day #WorldDownSyndromeDay
Celebrates the lives and achievements of individuals with Down syndrome, promoting inclusivity, awareness, and advocating for their rights and equal opportunities, with companies and individuals sharing stories, supporting inclusion initiatives, and challenging stereotypes.
March 21: International Day of Forests #IntlForestDay
Highlights the importance of forests for biodiversity, climate regulation, and sustainable development, with companies and individuals participating in tree-planting activities, promoting responsible forestry practices, and supporting forest conservation efforts.
March 22: World Water Day #WorldWaterDay
Focuses on the global water crisis, promoting water conservation, access to clean water, and sustainable water management, with companies and individuals raising awareness, sharing water-saving tips, and supporting water-related projects.
March 30: International Day of Zero Waste #ZeroWasteDay
Encourages individuals and organisations to reduce waste generation, promote recycling and composting, and adopt sustainable consumption practices, with companies and individuals sharing waste reduction strategies, organising clean-up events, and supporting zero waste initiatives.
April
April 7: World Health Day #WorldHealthDay
Raises awareness about important health issues and advocates for universal healthcare coverage, with companies and individuals promoting health education, wellness activities, and supporting healthcare initiatives.
April 22: Earth Day #EarthDay
Celebrates the planet and promotes environmental awareness and action, addressing issues like climate change, pollution, and biodiversity loss, with companies and individuals engaging in eco-friendly practices, organising clean-up campaigns, and advocating for sustainable solutions.
April 28: World Day for Safety and Health at Work #SafeDay
Focuses on creating safe and healthy work environments, addressing occupational hazards, and promoting workers' well-being, with companies and individuals raising awareness, conducting safety training, and advocating for better workplace conditions.
April 30: World Autism Awareness Day #WorldAutismDay
Promotes understanding, acceptance, and inclusion of individuals with autism spectrum disorder, with companies and individuals sharing resources, organising awareness events, and supporting autism-related organisations and initiatives.
May
May 1: International Workers' Day #WorkersDay
Commemorates the achievements of workers' rights movements, advocating for fair labor practices, and promoting workers' well-being and social justice, with companies and individuals supporting workers' rights, participating in labour-related events, and raising awareness about labour issues.
May 8: Mother's Day #MothersDay
Celebrates and honours mothers worldwide, highlighting their love, sacrifices, and contributions, with companies and individuals expressing gratitude, sharing heartfelt messages, and organising special events or promotions.
May 20: National Bike to Work Day #BikeToWorkDay
Encourages sustainable commuting by promoting cycling as a mode of transportation, with companies and individuals promoting bike commuting, organising bike rallies, and advocating for cycling infrastructure and safety.
June
June 5: World Environment Day #WorldEnvironmentDay
A global platform for environmental action and awareness, addressing pressing environmental issues and promoting sustainable practices, with companies and individuals participating in eco-friendly activities, organising clean-up drives, and advocating for environmental protection.
June 7: World Food Safety Day #FoodSafetyDay
Raises awareness about the importance of safe food handling and sanitation, addressing foodborne illnesses and promoting global food safety standards, with companies and individuals sharing food safety tips, supporting food hygiene initiatives, and promoting responsible food practices.
June 12: World Day Against Child Labour #EndChildLabour
Focuses on eradicating child labour and promoting the rights of children, with companies and individuals advocating for child protection, supporting education initiatives, and raising awareness about the consequences of child labour.
June 14: World Blood Donor Day #GiveBlood
Highlights the importance of blood donation in saving lives, with companies and individuals organising blood drives, encouraging donations, and supporting blood donation centres and organisations.
June 18: International Day for Countering Hate Speech #StopHateSpeech
Raises awareness about the impact of hate speech on individuals and society, advocating for tolerance, respect, and inclusive dialogue, with companies and individuals promoting online civility, engaging in anti-hate initiatives, and fostering understanding.
June 29: International Day of the Tropics #TropicsDay
Celebrates the diverse cultures, ecosystems, and challenges faced by tropical regions, with companies and individuals raising awareness about tropical issues, supporting conservation efforts, and promoting sustainable development in tropical areas.
July
July 11: Cheer Up the Lonely Day #CheerUpTheLonely
Encourages acts of kindness and support for those feeling lonely or isolated, with companies and individuals reaching out to others, organising social activities, and promoting connection and inclusivity.
July 15: Give Something Away Day #GiveSomethingAway
Inspires generosity and sharing, encouraging individuals and companies to give back to their communities through charitable acts, donations, and volunteering.
July 18: Nelson Mandela International Day #MandelaDay
Honours the legacy of Nelson Mandela and his commitment to promoting peace, reconciliation, and equality, with companies and individuals participating in volunteer activities, supporting initiatives that promote social justice and equality, and spreading Mandela's message of unity and compassion.
August
August 12: International Youth Day #YouthDay
Celebrates the power and potential of young people in creating positive change, addressing youth issues, empowerment, and participation, with companies and individuals advocating for youth rights, supporting youth-led initiatives, and amplifying the voices of young changemakers.
August 29: International Day against Nuclear Tests #AgainstNuclearTests
Aims to raise awareness about the devastating impact of nuclear tests on human lives and the environment, advocating for nuclear disarmament, with companies and individuals promoting peace, supporting non-proliferation efforts, and advocating for a nuclear-free world.
September
September 5: International Day of Charity #CharityDay
Encourages acts of kindness and charitable giving, with companies and individuals supporting charitable organisations, engaging in fundraising activities, and promoting the spirit of generosity.
September 7: International Day of Clean Air for Blue Skies #CleanAirForBlueSkies
Focuses on air pollution reduction and improving air quality, with companies and individuals raising awareness, promoting sustainable transportation, and advocating for clean energy solutions.
September 18: International Equal Pay Day #EqualPayDay
Aims to address gender pay gaps and promote equal pay for equal work, with companies and individuals advocating for pay equity, implementing fair compensation practices, and supporting gender equality initiatives.
September 22: Car-Free Day #CarFreeDay
Promotes alternative modes of transportation and reduced reliance on cars, with companies and individuals participating in car-free initiatives, organising public transportation promotions, and advocating for sustainable transportation options.
September 28: World Maritime Day #MaritimeDay
Celebrates the importance of the maritime industry and sustainable shipping, with companies and individuals promoting marine conservation, supporting maritime education, and advocating for environmentally responsible maritime practices.
September 28: International Day for Universal Access to Information #AccessToInformation
Highlights the importance of access to information as a fundamental right, with companies and individuals advocating for transparency, open data, and promoting information accessibility for all.
September 29: International Day of Awareness of Food Loss and Waste #StopFoodLossWaste
Raises awareness about food waste and its impact on hunger, the environment, and sustainable development, with companies and individuals promoting food waste reduction strategies, supporting food recovery programs, and advocating for sustainable food systems.
October
October 10: World Mental Health Day #WorldMentalHealthDay
Raises awareness about mental health issues, promotes mental well-being, and advocates for improved mental healthcare, with companies and individuals supporting mental health initiatives, providing resources, and promoting mental health education.
October 14: World Migratory Bird Day #MigratoryBirdDay
Celebrates the beauty and conservation of migratory birds, with companies and individuals promoting bird habitats, supporting bird migration research, and raising awareness about bird conservation.
October 17: International Day for the Eradication of Poverty #EndPoverty
Focuses on poverty eradication efforts, addressing the systemic issues and social inequalities that contribute to poverty, with companies and individuals supporting poverty-alleviation programs, advocating for social justice, and raising awareness about poverty-related challenges.
October 31: World Cities Day #WorldCitiesDay
Celebrates urbanisation, sustainable development, and addresses urban challenges, with companies and individuals promoting smart cities, sustainable infrastructure, and advocating for inclusive urban planning.
November
November 1: International Vegan Day #VeganDay
Celebrates the vegan lifestyle and promotes the benefits of plant-based diets for the environment, animal welfare, and personal health, with companies and individuals sharing vegan recipes, hosting plant-based events, and raising awareness about veganism.
November 13: World Kindness Day #WorldKindnessDay
Encourages acts of kindness and compassion towards others, fostering a more caring and empathetic society, with companies and individuals promoting kindness initiatives, organising charitable activities, and spreading positive messages of kindness.
November 17: International Students Day #StudentsDay
Recognises the contributions and challenges faced by students worldwide, promoting education, access to quality education, and student rights, with companies and individuals raising awareness about student issues, supporting educational programs, and advocating for equal educational opportunities.
November 25: International Day for the Elimination of Violence against Women #EndViolenceAgainstWomen
Highlights the need to end violence and discrimination against women and girls, addressing gender-based violence and inequality, with companies and individuals raising awareness, supporting organisations working to end violence against women, and promoting gender equality.
November 26: World Sustainable Transport Day #SustainableTransportDay
Focuses on sustainable transportation solutions, promoting environmentally friendly and efficient transport systems, with companies and individuals advocating for sustainable mobility options, supporting public transport initiatives, and raising awareness about the importance of sustainable transportation for reducing emissions and improving quality of life.
December
December 2: International Day for the Abolition of Slavery #EndSlavery
Commemorates the efforts to eradicate slavery worldwide, addressing modern-day slavery and human trafficking, with companies and individuals raising awareness, supporting anti-slavery organisations, and advocating for stronger legislation against slavery.
December 5: International Volunteer Day for Economic and Social Development #VolunteerDay
Recognises the power of volunteering in creating positive social and economic change, with companies and individuals engaging in volunteer activities, supporting community projects, and promoting the value of volunteerism.
December 5: World Soil Day #WorldSoilDay
Raises awareness about the importance of soil health and conservation, addressing soil degradation, erosion, and sustainable agriculture, with companies and individuals promoting sustainable farming practices, advocating for soil conservation, and supporting initiatives focused on soil health.
December 9: International Anti-Corruption Day #NoCorruption
Highlights the need to combat corruption at all levels, addressing the negative impact of corruption on society, economy, and sustainable development, with companies and individuals advocating for transparency, promoting ethical business practices, and supporting anti-corruption initiatives.
December 11: International Mountain Day #MountainDay
Celebrates the beauty, biodiversity, and importance of mountains, with a focus on sustainable mountain development, conservation, and climate change adaptation, with companies and individuals promoting mountain conservation efforts, raising awareness about mountain ecosystems, and supporting local communities in mountain regions.
