Top 15 sustainability marketing and PR agencies
Sustainability can be a tricky matter to market or communicate. Therefore, it is important to entrust sustainability marketing and PR to specialised agencies, which know how to strike the right balance between compelling marketing campaigns, impactful storytelling, authenticity and compliance with green advertising regulations.
I believe that the agencies I have listed below have established themselves as leaders in sustainability-focused marketing, branding, PR and communications. What is important, they lead by example: they are either B Corp certified, carbon-neutral, active advocates for causes they are supporting, or all of it at once. I am drawing a lot of inspiration from their projects and case studies. Hopefully, you will, too!
1. Orange Bird Agency
Locations: London – UK, Rijswijk ZH – Netherlands, Pooler – US, Vancouver – Canada
Services: Branding, web design, SEO, social media, PR and content marketing
Size: Medium
Specialisation: Integrated marketing campaigns with a focus on sustainability
Clients: Sustainable brands and organisations across various industries, including climate tech, cleantech, sustainable agriculture and eco fashion
What I like: This agency is highly specialised, offering full-cycle marketing and PR services to companies in very niche sustainability industries
2. Dandelion Branding
Location: Nuenen – Netherlands
Services: Sustainability communications, brand development, content marketing, email marketing and social media management
Size: Small
Specialisation: Helping sustainable brands establish a strong online presence
Clients: Eco-friendly start-ups, sustainable lifestyle brands
What I like: This agency is very clear and transparent about its value proposition, pricing, deliverables and its own values and advocacy activities
3. Reward Agency
Location: Manchester – UK
Services: Digital strategy, branding, Shopify web development, SEO and paid advertising
Size: Large
Specialisation: Full-cycle digital marketing support for sustainable DTC brands
Clients: Sustainability-focused ecommerce brands
What I like: Their tagline says it all about being niche experts, ‘The eCommerce agency partner for your sustainable & ethical DTC brand’
4. Brytr
Location: London – UK
Services: Sustainability communications, strategic consultancy and stakeholder engagement
Size: Medium
Specialisation: Crafting sustainability narratives and managing stakeholder relationships
Clients: Public sector, corporate and non-profit organisations
What I like: Before offering sustainable marketing services to others, they ‘practice what they preach’ first
5. Growfish
Location: London – UK
Services: Sustainability communications, digital marketing, brand strategy and assistance with strategising sustainability and obtaining B Corp certification
Size: Small
Specialisation: Assisting sustainable start-ups and small businesses in growing their brands
Clients: SMEs across various industries
What I like: This agency offers the best of two worlds: not only full-cycle marketing (including some tactics I love such as personal branding a.k.a. CEO activism), but also strategic guidance on adopting sustainability within the organisation
6. Rueß Group
Location: Stuttgart, Munich, Frankfurt – Germany
Services: Sustainability communications, corporate social responsibility (CSR) and sustainability reporting
Size: Medium
Specialisation: Implementing sustainable communication strategies and CSR initiatives
Clients: German and international corporations
What I like: Strategic approach where marketing and sustainability consulting are offered from the point of view of managerial consulting
7. ESG Communications
Location: London – UK
Services: ESG (Environmental, Social, and Governance) communications and sustainability reporting
Size: Small
Specialisation: Assisting companies in communicating their ESG initiatives
Clients: Corporations across sectors
What I like: Their name says it all, and that is where they are specialists: ESG communications
8. Catalyze Communications
Location: Bali – Indonesia
Services: Sustainability communications, storytelling, social media strategy
Size: Small
Specialisation: Crafting impactful sustainability narratives and digital campaigns
Clients: Purpose-driven organisations
What I like: Their branding and messaging really stands out – no wonder WWF and other global organisations choose them for impactful communications
9. Buttonwood Marketing
Location: Towcester – UK
Services: Sustainability communications, media relations and crisis management
Size: Medium
Specialisation: Scientific communications
Clients: Manufacturers, environmental consultancies, certification bodies and other
What I like: It is very clear that they specialise in the manufacturing sector and scientific communications
10. Context Sustainability
Location: London – UK, Los Angeles - US
Services: Strategic ESG communications, stakeholder engagement and sustainability reporting
Size: Small
Specialisation: Helping organisations navigate complex sustainability challenges
Clients: Corporate and non-profit organisations
What I like: It combines end-to-end ESG advisory with strategic communications and branding, helping businesses be more resilient with the help of a ‘visionary sustainability strategy’
11. Empower Agency
Location: London – UK
Services: Sustainability communications, digital marketing and social media management
Size: Small
Specialisation: Empowering charities through digital storytelling
Clients: Non-profits
What I like: I would say, rather than a marketing agency, it is an ‘impact’ or ‘empowering’ agency, just as its name suggests
12. Enviral
Location: Bristol – UK
Services: Sustainability communications, brand strategy and content creation
Size: Medium
Specialisation: Creative campaigns for ethical brands
Clients: Eco-friendly consumer brands and social enterprises
What I like: The team is made of filmmakers, creatives, and there is even a Happiness and Development Manager!
13. Greenhouse Agency
Location: Bristol, London, Dorset – UK
Services: Sustainability communications and integrated impact campaigns
Size: Medium
Specialisation: Innovative experiential marketing for sustainable brands
Clients: Outdoor & lifestyle brands and global sustainability-focused events
What I like: They partner with some of the biggest names in the sustainability industry, helping to spread awareness and amplify impact
14. Flag
Location: London – UK, New York – US
Services: Sustainability communications and ESG consulting
Size: Large
Specialisation: Strategic sustainability communications for big international brands
Clients: Global corporations and public sector organisations
What I like: They are well established, yet humble
15. Finn
Location: Brussels – Belgium
Services: Sustainability communications, public affairs and crisis communications
Size: Large
Specialisation: Providing sustainability-focused public relations and crisis management
Clients: Corporations, industry associations and non-profit organisations
What I like: Finn’s blog is my absolute favourite when it comes to learning about strategic PR frameworks, crisis communications and campaign planning – they are tack sharp and expert in it
